5 years experience in digital marketing

Bachelor degree of Public Administration in the faculty of International Relations at YSU

Business School of Marketing and Innovations: SMM mix from Marketing to Content generation

Full social media: From strategic planning to content creation and targeted ad campaigns.
Market: Germany
Platforms: Facebook, Instagram, Linkedin

Managed the company’s social media presence across Facebook, Instagram, and LinkedIn, focusing on both B2B and B2C communication in the HR and digital consulting sector. Developed and executed a monthly strategic content plan aligned with brand objectives, including engaging post and story series tailored for the German-speaking market. Collaborated closely with designers to maintain consistency in tone, visuals, and messaging. Additionally, created Instagram Reels for both organic content and hidden Meta ads to support lead generation efforts.

Duration 2024 December - 2025 July

(WCIT 2024, Lumiere Optics, Teona Clinic, Baroor Toys, Zover Estates, Storia Evn, Banali.am)

In this role, I focus on developing comprehensive social media strategies, including tailored ad structures for each project

Duration 2023 September -2024 December

(Coca-Cola HBCA, Samsung)

In this role, my primary project was Coca-Cola HBCA, where I fully managed their social media accounts. This included content planning, ad campaign execution, and influencer marketing. I also played an active role in the overall marketing campaigns, contributing to event planning, creating promotional reels, and more.

(Tonino Lamborghini Luxury Bevarages, Lamborghini Wines Armenia, Mtevino Wines Armenia)

From strategic planning to content creation and targeted ad campaigns (FB, INST, Google)
Including photoshoot organization, influencer marketing

Duration 2022 June - 2023 April

(Marianna, Skyball, Avon Cosmetics, Kanach Snund, Garni Crystalline, Soft Papyruse and more)

From strategic planning to content creation and targeted ad campaigns.(FB, INST)

Duration 2020 May - 2022 February